Google’s Home Max no longer exists. The alphabet (NASDAQ: toget)(NASDAQ: togetL) The division has stopped manufacturing its attempt to adopt a premium smart speaker Sonos (NASDAQ: SONO) and Apple (NASDAQ: AAPL).
According to the Engadget website, Google has stopped production of the high-priced audio device and sold out the remaining stock. However, as Google continues to produce Nest-branded speakers, Google remains in the mix for consumer ears.
An exploded view of the Home Max speaker. Image source: Google.
The Home Max launched in 2017 at a price of $ 300 to compete against the Sonos Play: 5 and the Apple HomePod in high-fidelity audio. However, sales never really increased. Given Google’s recent focus on improving the sound quality of the Nest Mini and Nest Audio, it was likely a matter of time before the tech giant turned the device off.
All manufacturers have pursued improving the audio experience on mini devices as the low cost end of the market blends seamlessly with premium devices. While audiophiles can likely tell the difference, these mini speakers are more than adequate for the vast majority of users.
In addition, Google’s Nest is now one of the leading providers in this area when it comes to sound quality. Competition is getting tougher, however, as Apple recently released the HomePod Mini for $ 99 and Google’s own Nest Audio has a similar price point.
Earlier this year, Sonos sued both Apple and Google, accusing them of stealing patented speaker technology for their own sound equipment.
According to Google, existing Home Max users shouldn’t worry as their devices will continue to be supported and will continue to receive software updates and security fixes.